If you’re a skier, a snowboarder, or a hot chocolate connoisseur, Mt Buller is the place to be. It’s Australia’s leading ski resort destination, where tourists and snow sport enthusiasts flock each year. We’ve worked with them for years, developing websites and email campaigns across their Accommodation, Backpackers, Holidays, Jobs, and Chalet sub-brands. It’s the full package.

Web

Objectives

They needed responsive websites for all their sub-brands, each with a unique look and feel. They also needed to attract the best staff from across the world, by showing the powder down under is as good as abroad. Most importantly, they needed to showcase Mt Buller as the ultimate tourist destination, starting with the destination of their website

Delivered

We delivered them a portfolio of e-commerce websites, bringing the excitement of the snow online. We delivered email marketing strategies for each of their sub-brands, which saw an increase in click-through rates. We also hit the slopes regularly – for research.

75%

increase in traffic

34%

increase in bookings

62%

increase in staff applications

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